ASIA Introduces New, Refreshed Logo

Asian Services In Action (ASIA), a nonprofit organization that provides to the AAPIs and other communities, announced the launch of a new logo. Feedback from the leadership team and the board of director’s desire to lead the organization to the next level helped drive the decision to refresh.

The revitalized look reflects the emphasis on the organization moving forward with growth. The new logo is crisp, and simple, yet for continuity retains some features of our original logo. It uses the green color from the older logo, as well as keeping the iconic cursive “A”.

“The new logo is the first step in redefining ASIA’s brand,” said Chief Executive Officer, Michael Byun.

ASIA’s mission is to empower and advocate for Asian Americans/Pacific Islanders (AAPIs); and to provide AAPIs and other communities access to quality, culturally, and linguistically appropriate information, health and social services.

Founded in 1995, and in existence for 20 years, ASIA is the largest organization providing culturally and linguistically relevant health and human services to Asian Americans and Pacific Islanders (AAPIs) and others who face cultural barriers, in Northeast Ohio. They serve over 22,000 families and individuals annually.

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